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User events are the core of Dittofeed. They inform the application about your end users’s identity, characteristics, and actions. This data can then be used to decide how, when, and where to send messages to your users.

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Ways to Send Event Data to Dittofeed

SDK

Sending data directly to Dittofeed’s segment compatible API.

REST API

Sending data directly to Dittofeed’s segment compatible API.

Using Segment.io as an event Source

Segment is a popular customer data platform, which centralizes user data for business applications.
Here’s an example of how to use Identify and Track events to automate welcome emails.