Any Of user properties can be used to select the most recent value provided by a collection of sub-properties.

Example Use Case - Social Media Platform.

Let’s say you’re running a social media platform. You’re tracking a number of events from the platform, including:

  • Subscriptions to creators.
  • Likes on a creators’ posts.
  • Comments on creators’ posts.

You want to be able to target users with a message with content related to the last creator they interacted with, across each of these event types. You can use an Any Of user property to do this.

Last Creator User Property